Connecting producers, consumers and distributors, of goods and services of all kinds, will boost the economy, not only in Colombia but throughout the world.
The objective is not only to seek fairer prices for all the protagonists, but also to create various forms of Social Entrepreneurship, by connecting non-profit organizations and their needs (nursing homes, children's homes, etc.) with Social Entrepreneurs help opportunities, will also be benefited by helping.
The use of technology makes the economy more dynamic by making available to all users the price information of products for sale and consumption, benefiting all players with better prices and geographic availability information.
The Base of the Pyramid is made up of the poor of the planet. According to World Bank statistics, more than 4 billion poor people are part of the Base of the Pyramid.